Tracking the Trends
We have been writing a lot this week regarding revenue management strategies and how me implement these at AOS Parks.
One very important factor is to track demand for future dates. We all know holidays and special events create demand, but there are many other factors that affect demand. How to gauge it has been tough, until now.
January 2022, AOS is launching an exciting new technology to assist us with our already stellar revenue management services.
Below is a screenshot from a sample park showing demand for key future dates. By getting in front of high demand dates, we can start yielding rate aggressively and early. We can also set these features to show demand for different accommodation types, not treating everything with one broad stroke.
This new technology can be implemented anywhere in the US, with real time data points. Cutting edge, to say the least.
As always, AOS is ahead of the industry in new and exciting ways. "Thinking Outside The Tent," is not just a tagline, it is how we manage our parks every day.